Article: Pink VS Blue - Who Will Win the Sweetener War?

Pink VS Blue - Who Will Win the Sweetener War?
by: Dr. Janet Starr Hull, Ph.D., CN

Do you use the pink packet or the blue packet for a diet sweetener?
Well for health reasons, pick the pink and not the blue. It doesn't
matter to the manufacturer, though, as the same company marketed them
both. Blue or pink - Monsanto Chemical Company wins. The consumer

Research history proves that saccharin, the pink stuff known as Sweet
'N Low, is perfectly safe for human use and has always been safe
to use. The pink stuff never caused cancer in any human being in over
100 years of use. Saccharin has only received a total of six FDA
complaints whereas aspartame, found in the blue packet known as
NutraSweet's Equal, had received over 10,000 complaints to the
FDA after only ten years of use. Aspartame has been proven in
laboratory studies to eat holes in the brains of laboratory animals,
cause mammary gland and testes tumors, lower fetal IQ and adversely
affect fetal formation, yet it has no danger warning other than for
Phenylketonuria, the inherited inability to process the amino acid

So why then is the pink pack labeled a carcinogen and the blue pack
deemed as safe when it's actually the other way around? I always
wondered why the company making saccharin never fought back knowing
the misconception of public information was false information, keeping
silent the truth that saccharin never caused cancer but was merely
prey to a marketing 'set-up.' I finally found my answer! Saccharin's
history will answer this question for you, too.

Saccharin was sold as Monsanto Chemical Company's very first product
in 1901. Saccharin was originally derived from the root of a plant
in China. As a growing new company, Monsanto first established a
deep-rooted monetary connection with the soft drink industry through
its manufacturing of saccharin. After 30 years in the pharmaceutical
industry, founder John Francis Queeny, still an employee of Meyer
Brothers Drug Company at the time, sank his savings and money borrowed
from a Chicago soft drink supplier into his 'new' company to produce
products for the food and pharmaceutical industries. He named the
company after his wife, whose maiden name was Olga Monsanto. The
corporate papers were filed on Nov. 29, 1901.

In 1902, Monsanto gained a respectable reputation manufacturing
saccharin, the company's first product. In 1903 to 1905, their
entire saccharin output was shipped to the growing soft drink company
in Georgia called Coca-Cola. It appears that saccharin was one of
the 'secret' ingredients in original Coca Cola.

By 1904, Monsanto had introduced caffeine and vanillin as products
for the escalating soft drink industry. Initially, vanillin was
produced by extracting a chemical from cloves that were purchased
from the Sultan of Zanzibar who insisted that the left over spices
be returned to him. Cloves had an important religious significance
in the cremation of bodies, so there was importance in shipping them
back to Zanzibar instead of disposing of them as waste in the United
States. As of 1915, Monsanto's sales surpassed the $1 million mark.
Two years later, the company began the production of aspirin. Monsanto
remained the largest U.S. producer of aspirin until the 1980s.

A very interesting fact to note, in 1917 the U.S. government filed
suit over the safety of saccharin as a test case at Monsanto's request.
The suit was dismissed in 1925, ending the government's unsuccessful
attempts then to prove saccharin as harmful.

In 1981, saccharin was again questioned as a carcinogen, but no
respectable scientific proof was ever presented. In 2001, the cancer
warning was removed from saccharin product labels as saccharin was
shown, once again, to be safe for human consumption, as it has never
been proven to cause cancer in humans. The laboratory protocols used to
prove saccharin caused cancer in laboratory rats have been questioned
as being unethical modus operandi.

In 1981, G.D. Searle & Co. succeeded in getting the U.S. Food and Drug
Administration (FDA) to approve NutraSweet (aspartame) for the second
time, and made preparations to purchase Monsanto in 1985, taking the
company deeper into pharmaceuticals and the sweetener industry.
NutraSweet, saccharin's new competitor, was now owned and marketed by
the same company - Monsanto.

So, here is the answer why the saccharin manufacturers didn't cry
foul and fight back. Monsanto owned them both, and decisions were
made to sacrifice saccharin for NutraSweet, but not to completely
take saccharin off the market.
When Monsanto sold its sweetener business in 2000, including the
NutraSweet brand sweetener, the sale brought Monsanto $440 million.

As of 2003, saccharin is now sold without the cancer warning and
is being reintroduced into food products. I personally recommend
saccharin use over aspartame and sucralose, a chemical sweetener
compounded with chlorine. Natural sugars such as Sucanat and Stevia
are preferable over saccharin of course, but saccharin has less
harmful side effects than the more modern artificial sweeteners.
Saccharin does not completely digest in the human body and it's
by-products are, therefore, less harmful than aspartame or compounded

In modern society where diabetes and obesity are now epidemic, one
must be prudent in selecting sugar additives as a daily dietary
supplement. Research the natural alternatives and try to avoid all
man-made chemicals in your diet at all times.

The real winner in this sweetener war is the one who resists using
all chemical sweeteners.

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